Bibby Financial Services, has announced a new TV advertising campaign to promote alternative finance to a wider audience, becoming the first independent invoice finance provider to advertise on national television for many years. The red cushion advert will premiere on Saturday 10th May when it will broadcast across the Sky network for four weeks.The advert highlights three typical business types using this form of finance, showing the support on offer to SMEs.
This will raise the profile for both Bibby and the Invoice Finance Sector. Some years ago Alex Laurie which later became Lloyds Commercial Finance ran a series showing a dog running round in circles chasing its tail. This advert was very effective at the time and I hope the new Bibby advert has the same effect.
Click here to see more on the main Factoring companies.
This will raise the profile for both Bibby and the Invoice Finance Sector. Some years ago Alex Laurie which later became Lloyds Commercial Finance ran a series showing a dog running round in circles chasing its tail. This advert was very effective at the time and I hope the new Bibby advert has the same effect.
Click here to see more on the main Factoring companies.
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